Marken’s rapid response to the CrowdStrike crisis, described as the “largest IT crisis in history,” ensured the timely distribution of vital therapies despite massive airline disruptions.

When a faulty update from CrowdStrike caused a global outage on July 19, 2024, thousands of critical healthcare shipments were stuck mid-transit. Marken’s swift coordination and rerouting efforts saved lives, ensuring no significant patient impact. This case study highlights Marken’s resilient crisis management, leveraging real-time data, alternative transport routes, and operational transparency to provide uninterrupted delivery of critical materials amid unprecedented global disruption.